Wine lover profiles.

There are 4 wine lover profiles defined based on:

  • LIFESTYLE
  • TASTE PROFILE – whether you prefer more white or red wine and which wine styles fit to you.

WINE LOVER PROFILES







Wine lover profiles.

There are 4 wine lover profiles defined based on:

  • LIFESTYLE
  • TASTE PROFILE – whether you prefer more white or red wine and which wine styles fit to you.

Wine lover profiles.

SOCIALITE

Lifestyle?   Active

Taste profile?   Delicate

White or red?   White!

Wine styles:

  • White:   Crisp & Citrusy
  • Bubbly or Rose
  • Red:   Light & Juicy

RELAXED SIPPER

Lifestyle?   Comfortable

Taste profile?   Balanced

White or red?   More white

Wine styles:

  • White:   Fresh & Fruity
  • White:   Rich & Creamy
  • Red:   Classic & Foodie

EXPLORER

Lifestyle?   Adventurous

Taste profile?   Aromatic

White or red?   More red

Wine styles:

  • White:   Aromatic & Floral
  • Red:   Classic & Foodie
  • Red:   Ripe & Fruity

CONNOISSEUR

Lifestyle?   Sophisticated

Taste profile?   Strong

White or red?   Red!

Wine styles:

  • White:   Rich & Creamy
  • Red:   Ripe & Fruity
  • Red:   Rich & Spicy

SOCIALITE

Lifestyle?   Active

Taste profile?   Delicate

White or red?   White!

Wine styles:

  • White:   Crisp & Citrusy
  • Bubbly or Rose
  • Red:   Light & Juicy

RELAXED SIPPER

Lifestyle?   Comfy

Taste profile?   Balanced

White or red?   More white

Wine styles:

  • White:   Fresh & Fruity
  • White:   Rich & Creamy
  • Red:   Classic & Foodie

EXPLORER

Lifestyle?   Adventurous

Taste profile?   Aromatic

White or red?   More red

Wine styles:

  • White:   Aromatic & Floral
  • Red:   Classic & Foodie
  • Red:   Ripe & Fruity

CONNOISSEUR

Lifestyle?   Sophisticated

Taste profile?   Strong

White or red?   Red!

Wine styles:

  • White:   Rich & Creamy
  • Red:   Ripe & Fruity
  • Red:   Rich & Spicy